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Trade Show Exhibit Information from IGE Group —

Choose The Right Team to Design Your Custom Exhibit

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When you design your custom exhibit, it is imperative to partner with a team you trust to execute your vision on budget.

Your Chosen Team Makes A Huge Impact In The Design Experience

The right design team plays a key role in the success of your exhibit visuals. Many vendors claim industry expertise, but to get the best results, you must weed through the masses to pinpoint the right firm for your needs.

When choosing a design team for your business exhibition structures, look for a few critical distinctions to ensure you make an informed final decision. Some key factors to look for include:

Experience

Experience, or lack thereof, can make or break the entire design endeavor. When vetting prospective vendors, consider overall operational tenure, as well as the experience level of individual team members. Ask about different skills, training, and certifications. The answers will help determine if they are capable of breathing life into your creative vision. Also ask about both local and regional experience and operations. Partnering with a provider who has a bigger presence in various regions means you will have access to their resources, no matter where your business exhibits.

Customized Solutions

Speaking of creative vision, it’s important to find a designer of exhibition stands that goes beyond cookie-cutter creative strategies. It’s critical to find a provider who can deliver customized creative solutions based on your specific marketing needs. Look for a vendor that wants to understand your promotional goals and isn’t trying to force-feed you an existing style template. A modern, innovative staff will offer a comprehensive portfolio of finishes, colors, cuts, shapes and sizes to choose from. Having the ability to personalize your final look will instantly help you stand out from the competition, and establish yourself as a trendsetting industry innovator.

Established Reputation

An experienced designer of exhibition stands won’t just have a comprehensive portfolio of finished products to show you; they will also have a large list of satisfied customers who can vouch for their overall expertise and professionalism. When choosing your vendor, ask for a list of references for further insight on what to expect. When connecting with references, ask about their overall experience and how closely the staff stuck to the agreed-upon budget. Inquire about any unexpected occurrences during the partnership and if the reference would work with the provider again.